When Facebook was created back in 2004, it was meant as a place for college students to share photos, meet new friends, and keep in touch. But in the 12 years of its existence, Facebook has become so much more than that.
The social media platform began expanding its reach by allowing people other than college students to sign up. As it grew even bigger, the Facebook powers-at-be launched a new endeavor: the business page. Now any business person – whether an entrepreneur, author, store owner, musician, real estate agent, or multinational brand manager etc. – can create a business page and connect with their audiences.
But is Facebook still the game-changer it was a few years ago? Read more